THE FOUR – SCOTT GALOWAY REVIEW

The perfect read for the businessman, this book ruthlessly analyses and uncovers the successful strategies behind the four, modern-day monopolies, Amazon, Facebook, Google and Apple. From target markets to competitors, from stocks to brick and mortar stores, from luxury goods to advertising, this book covers all aspects of a high school business management textbook. The way Scott uncovers the working DNA behind these four mega-companies makes the book intriguing and attractive. The author highlights future plans, industries and target audiences of the ‘big four.’ Also, perhaps the part of the book, the author talks about the next big company, the list of possible candidates include Tesla, Uber, Airbnb, Microsoft and Warner Bros. This book is the holy grail for an entrepreneur, the business strategies mentioned in the book could make your business rocket sky high.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

w

Connecting to %s